Troy Athletics Social Media Interactions Among Nation’s Best

TROY, Alabama – The Troy Athletics communications and marketing departments were recently recognized by industry leader SkullSparks (@SkullSparks on Twitter) for its interactions with fans both on Facebook and Twitter.

"I am extremely pleased by the growth of our social media and digital marketing efforts," Troy Athletics Director Brent Jones said. "Our hard-working staff takes great pride in engaging with our fans through various forms of storytelling."

The official Facebook page for Troy Athletics (@TroyAthletics) ranked second nationally in 2018 for the average number of interactions per Facebook follower. Troy's Facebook page generated 16.5 million impressions during the 2018 calendar year and the page is home to more than 36,000 followers. Facebook interactions are measured as likes, shares and comments posted to videos, images and general posts to the page.

Additionally, Troy's Football Twitter account (@TroyTrojansFB) generated the 13^thmost interactions among all Group of Five schools during the 2018 calendar year. In addition to providing fans with game updates, the account takes fans behind the scenes of Troy Football on a daily basis providing inside access to the program.

Troy's Football Twitter account is the second largest in the Sun Belt with nearly 30,000 followers behind only Appalachian State which has had its account suspended since February. Troy's Facebook page also garners the second-largest following in the Sun Belt with its more than 36,000 followers.

For a complete listing of all the ways to follow Troy Athletics on social media, visit TroyTrojans.com/socialmedia.

Troy University Athletics

Troy Athletics Social Media Interactions Among Nation’s Best

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